Apple recently launched the new iPhone called the iPhone SE or just Special Edition. It is an iPhone 6s is the body of iPhone 5s. It hasn’t received very good response as we have seen from previous iPhone models.
Now company CEO Mr. Tim Cook has given us some impressive hints about upcoming iPhone. He was in an interview with CNBC’s Jim Carmer where he told about future plans of the company. He said that the next iPhone will convince the current iPhone users to upgrade. The company is having big innovations in that. Cook said, “We have great innovation in the pipeline, like new iPhones that will incent you and other people that have iPhones today to upgrade to new iPhones“. Furthermore he said on how they are working on innovative products. What could the next iPhone bring to us. He said that next iPhone will be having things that we really don’t know if we need them, “We are going to give you things that you can’t live without, that you just don’t even know you need today…You will look back and wonder ‘how did I live without this?” This simply indicates that Apple is cooking something but in their house which could be announced this fall. Further he noted, “We don’t talk about futures as a company, we are fairly secretive,” Cook said. “We are incredibly excited about things we are working on, incredibly excited …we have great innovation in the pipeline.”
