Today ,Counterpoint has released analysis for premium segment smartphones in India. According to the firm, Google Pixel makes strong start India with 10℅ of shares of the premium segment. That is indicates, future Google will become a strong contender in premium smartphone segments.
“Google is aggressively trying to take advantage of the lack of competition in this segment and does not want to miss-out on the opportunities. The company is leaving no stones unturned with heavy spend on marketing, there are exchange and cashback offers also available for the new entrant. A refreshing and feature packed Pixel is making for a good proposition against the incumbents Apple’s new iPhone and Samsung’s [Galaxy] S7 smartphones,” Counterpoint Research said in statement.
Since one month,Google has shipped 33,000 units in India and become at no 3 position in premium smartphone segment. Alongside, Apple has 66℅ share in premium smartphone segment with number one position. Due to absence of Galaxy Note 7, Samsung has 23℅ market share as well.
For the specification and details of Google Pixel click here.
